About Us

Birdie 2 Bogey began in Kelowna, British Columbia, with a simple idea: golf apparel should be stylish, modern and comfortable—without taking itself, or the golfer wearing it, too seriously. From the beginning, the brand was also built on a belief that great golf wear shouldn’t come with an inflated price tag. It was designed to deliver quality that performs and lasts, while still being accessible to everyday golfers.

That point of view grew into a distinctive Canadian golf brand known for original prints, versatile fits and quality performance fabrics. The collection found its way into golf shops across Western Canada and built relationships with numerous courses, earning loyal customers who wanted apparel that could move easily from the first tee to the 19th hole or to the office.

Today, Birdie 2 Bogey is beginning its next round as a family-owned business based in Central Alberta. Golf, hockey, education, business and a healthy sense of humor have always been part of the Moore family, making Birdie 2 Bogey a natural fit.

Brothers Easton and Cooper will be two of the driving forces behind the brand. Easton brings a background in business and finance, along with the perspective of a college hockey and golf athlete. Cooper combines his experience in high-level hockey with the practical lessons learned operating a seasonal lawn-care business. Together, they bring youthful energy, an athlete’s mindset and a genuine connection to the people Birdie 2 Bogey is designed for.

Their sister, Lexi, brings care and attention to preparing and packaging customer orders. Kathleen contributes the organization, patience and people skills developed throughout her career in education, while Lane draws on more than 30 years of athletic and educational leadership experience to oversee sales, operations, finances and product development. Everyone has a role, everyone pitches in, and—just like on the golf course—we’ll do our best to keep things out of the rough.

We respect what has already been built. Our goal is not to change the personality that made Birdie 2 Bogey different, but to carry it forward through dependable wholesale relationships, responsive service and a focused collection of proven favourites supported by fresh annual releases.

Quality golf wear for beautifully imperfect golfers.